STRATEGIC MANAGEMENT

Strategic Management



Strategic Management

Introduction

Honda Motor (Honda) is one of the leading manufacturers of automobiles and the largest motorcycle manufacturer in the world. The company also has a type of money services to its customers and distributors. The company has a total of 396 subsidiaries and 105 affiliates around the world. Shares of the company through four business divisions: articles of cars, motorcycles, money services and power and others. The partition of the passenger car company manufactures vehicles, various trucks, vans, utility vehicles, recreational activities, sports coupe and mini vehicles. Honda cars with fuel units of three, four or six-cylinder hybrid diesel and advanced units for gasoline and electricity. The company also boasts of vehicles powered by alternative fuels, ethanol, natural gas, and fuel cell vehicles. The configurations of the tour company and readily vehicle includes the legend, Accord, Inspire, Civic, Insight, City, Acura RL, Acura TL, Acura TSX, and Acura CSX. In many cars, trucks, recreational vehicles and utility activities sports coupe segment, the configuration of sympathy and include Elysion, Odyssey, Step Wagon, Stream, RELEASED, Edix / FR-V Jazz, Airwave, Fit /, pilot Partner Ridgeline, CR-V, vehicle components, Crossroads, S2000, Acura MDX and Acura sold mini RDX.The life, Zest, Come, and Acty models. Honda manufactures its cars in two locations in Japan: Saitama manufacturer and factory in Suzuka. sites in the company of other final goods in the U.S. major down (Ohio, Michigan and Indiana), Canada (Ontario), United Kingdom (Swindon), Thailand (Ayutthaya) India (Uttar Pradesh) and Brazil (Sao Paulo).

Question 1:

Michael E. Porter Competitive Model natural environment 5 s of force The intensity of rivalry among competitors

The automotive industry is one of the most comparable industries in the world. Competitors apex to globally and nationally make up the bulk of the market share of the industry. In the U.S. there are three competitors apex known as the "Detroit Three", formerly known as the "Big Three." General Motors Corp., Honda Motor Co. and Chrysler Group are the three companies that comprise the "Detroit Three." According to Ward's Automotive Reports in 2006 the "Detroit Three" emblems accounted for 41.5% of sales of passenger cars in the U.S., this market share of 41.5%, General Motors controls 20, 8%, 14.1% of Honda and% of Chrysler Group 6.6. The "Detroit Three" market share is slowly declining due to globalization, which is another source that leads to greater competition between the rivals ("Cars & Auto Parts Industry Survey. "9) In the United States, as required by Ward's Automotive Reports, the apex three foreign competitors who try to conquer the U.S. market include: Toyota Motor Corp., Honda Motor Co. Ltd. and Nissan Motor Co. Ltd. In 2006, Toyota, Honda and Nissan, which represents a market share of 36.6% in the U.S. Toyota with individual control of 18.7%, Honda and Nissan up 10.8% 7 , 1% market share in the U.S. in the class of the car's engine unit of the "Detroit Three" symbols represent 67% of ...