Strategic Initiative Template




Strategic Initiative Template

Strategic Initiative Template - China Mobiles

Environmental Analysis

Internal Environment

Internal Assessment:

Organizational assets and resources - Low availability of resources in terms of cash and facilities

People - Highly motivated people

Culture - Established Chinese cultural traditions

External Environment

External Assessment”

Marketplace - Intensive competition and changing consumer preferences

Social trends - Trendy as people's lifestyles are changing

Legal - The regulatory framework of each country is different and must be recognized

Tools for comparison analysis

It is necessary to carry out analysis such as SWOT analysis, PESTEL analysis and Porter's forces.

Best practices

Best practices are those methods and activities which have proved to be effective. China Mobile through ...
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