The social identity theory has risen in phenomenon with the interaction level of people increasing at a rapid pace in the context of Walmart. The level of social identity in the context of the Walmart has risen to a massive level with the increase in the social interactions. The concept of social identity signifies the specific portion of an individual's self orientation that has been derived from the perceived membership in the context of a particular social group such as Walmart. Social identity theory successfully developed the concept of a social ...