SLP 1



Business: SLP 1

Unilever has been one of the leading organizations in the line of FMCG companies. It is a British-Dutch multinational consumer goods company. The company produces a line of the consumer goods products, which include beverages, foods, personal care products and cleaning agents. In terms of the revenues for the 2011, followed by Nestlé and Procter & Gamble, Unilever is the third-largest consumer goods company globally and the largest ice cream maker across the world (Unilever, 2012). The brand portfolio of Unilever contains more than 400 brands, which includes many of its largest selling brands such as Lynx/Axe, Aviance, Dove, Ben & Jerry's, Heartbrand, Becel/Flora, Knorr, Hellmann's, Radox/Lux, Surf/Omo, Sure/Rexona, Sunsilk, Lipton, TRESemmé, Toni & Guy, VO5 and Wish-Bone. The Unilever is a public limited company and is primarily listed on the London Stock Exchange.

Unilever is also a component of the FTSE 100 Index. Unilever had a £27.3 billion market capitalization on 23 December 2011; it is the 18th-largest company amongst all other companies that have a primary listing on the London Stock Exchange. Unilever also has a secondary listing on the New York Stock Exchange. Unilever N.V. has a primary listing on Euronext Amsterdam and is a constituent of the AEX index. The largest international competitors of the Unilever include the Procter & Gamble and Nestlé. The company also counters rivalry in the particular product ranges from various competitors or in the local markets. These include ConAgra, Beiersdorf, Henkel, Danone, Pepsico, Mars, S. C. Johnson & Son and Reckitt Benckiser.

Staffing and Human Resource System

The company, Unilever, considers its human resources and its support as one of the most important assets. It values them by training and developing them, and by enabling the human resources to give an extraordinary performance and productivity in the organization. The human resource at the company helps create and sustain the organizational culture of Unilever. The roles in the human resource department at Unilever are split into three areas:

Business Partners

The HR department identifies the requirements and needs of Unilever for the purpose of developing, managing and implementing suitable strategies. The managers and supervisors tend to identify that the right culture, structure, capabilities and people are available and prepared to promote constructive working relationships.

Expertise teams

Unilever hires the expertise teams which work on processes, policies, tools and systems that enable every area of business to attract, select and train and develop talented and capable ...