Goodwill value is in an accounting term used for an intangible asset items in the balance sheet of the company, resulting from acquisition for payment of other companies or businesses. Goodwill is an appreciation in the value of the company. Goodwill is defined as the difference between the total enterprise value and the sum of the values of all assets and liabilities. It is determined by a lot of variables, which are difficult or impossible to quantify (earnings prospects, customers, potential, quality of management, industry relevance, etc.) that make the accounting treatment objectified (Schneider, ...