REPORT

Saxon Leather Limited

Table of Contents

Introduction3

Discussion3

Operation Strategy3

Business Strategy4

Growth and Globalization4

Link between business and operation strategy5

Layout5

Process6

Technology6

Privacy7

Security7

Communication7

Value Chain8

Low Cost Advantage8

Value Chain approaching for Competitive Advantage8

Internal Cost Analysis9

Supply Chain Analysis10

Differentiation Analysis10

Vertical Linkage Analysis10

Strategic Framework11

Industry Structure Analysis11

Quality11

Works Cited14

Saxon Leather Limited

Introduction

Saxon leather is the leading leather manufacturer in the United Kingdom. There company has manufactured the wide variety of leather sofas, chesterfield sofas and leather armchairs that customer will delight after having in their living room (www.saxonleather.co.uk). Saxon leather have been engaged with this industry for more than twenty years, leather chesterfield sofa is considered one of the most popular choices that they produced in variety of different colors with perfect finishes.

Discussion

Operation Strategy

The operation strategy has defined a long term plan of organization by the help of using key resources uses by organization through which firm can easily create the compatibility between such resources and long term strategy of corporation.

Operation strategy is relying on the top of managerial tree. The upper level of management defines the overall strategy of the Saxon and their department that involves, manufacturing, packaging, shipping have to follow the strategy that set by that upper level of management. Their strategies have been set after their past experiences with their suppliers and customer and their personal functional process. The strategy must reflect the company intention to do in market. Saxon has compete with the other leather manufacturing goods organisations in different ways that primarily was depend on their excellence for reducing their manufacturing cost (www.saxonleather.co.uk.

Their operation al strategy also aims to offers the customized product for each individual to meet their personal needs. This is very usual in this fast moving world, where every organisation will compete to have the competitive advantage over its competitors through using the sophisticated services. Saxon has also the same aim and they have done it though using cutting cost on their offering products. Saxon strategy for cutting price provides the convenient shipping services. The main objective to follow this strategy not just aim for adjusting the current position in market but also have to setting the abilities to amassed in market. Saxon has carefully treated its core competence and competing in market by offering the given value that demand from customers.

Thus the overall strategy of Saxon operational strategy is to enhance the core competencies of the organization that could not easily be imitated by its competitors.

Business Strategy

Business strategy is determine through h which the firms has successfully aims to achieved its objectives. It can simply define the long term plan of business. Typically the business strategy for Saxon Leather Ltd will cover the three to five years plan. The business strategy has concerning with the major issues that relates with finance for building the new plant in the globalization and also determine that what different products should allocate with major resources (Anonymous, 2003, p: 27).

For competing the long term in market, there is the need to create the solid strategy. Performance of the employees should be important in such scenario and the will determine the ...