PROPOSAL ON TESCO- FUTURE SUSTAINABILITY

Proposal on Tesco- Future Sustainability

Proposal on Tesco- Future Sustainability

Background

Context for Research

This research proposal is based upon analyzing our business sustainability in the contest of competitive environment. This research proposal aims at undertaking the research on future sustainability of well renowned organization. In this proposal it proposed to examine the future sustainability of Tesco within the context of an emerging competitive environment. Moreover, the proposal discusses the relevant theories in this regard and the proposed methods for the research, as well the possible limitations the research may entail. This research proposal would enables to set pattern of studying our company “Tesco” future sustainability. This proposal sets out “Tesco” current status and how much they can explore further on it considering its competition from environment. This research proposal will provide a path through which Tesco management should be able to get an idea about its future direction in order to achieve sustainability in future.

Tesco is one of the biggest food retailers in the world, functioning over 3,200 stores. The assembly is furthermore one of the biggest online food retailers. The assembly commenced Tesco direct to market its non food offerings online. With the unfastening of a new conduit to market its non food merchandise, the assembly appears well put to leverage its place in online food market for non food market. In supplement to food, it furthermore functions in the non food segment. The assembly functions through multiple shop formats encompassing Extra, Superstore, Metro, Express and hypermarkets.

Purpose

This research proposal will completely examined future sustainability of Tesco with its performance in relation to its competitors as well as in its environment in which it is operating. This research proposal will enables to identify micro and macro environment influencing its performance. It will also enable to identify Tesco's competitors and their relative market share which will give complete market analysis through which it can implement its research for future sustainability.

Relevance

This research proposal is set forth in relevance to making Tesco performing well in future. It will ensure management to understand key areas for future growth of company. It will enable to make clear vision of implementing research making Tesco to gain competitive advantage.

Research Areas

This research proposal pertain several research areas from which data has been collected. It includes complete analysis of competitors' forces and other forces hindering Tesco performance. It also analyzes micro and macro environment of Tesco and its competitive advantage. It will be collected through interviews from different players in the industry and from different libraries.

Structure of Proposal

This research proposal will initially set forth major objectives of conducting research and its aim. Further, it will also discuss research question which will be focused for implementing research. It will also discuss in detail research style which conveys ways of conducting research and sources used in conducting research. It also present particular plan of analysis, ethical issues and expected outcome of research. It will also present literature review which support research proposal in understanding Tesco ...