Persuasion



Persuasion

Point 1

Persuasion is a communication tool useful for transforming ideas, beliefs, and attitudes. An effective message is one that effectively conveys my communicative intention. . The degree credit and reliability imaginatively projects the communicator to the audience is perhaps the most powerful means of persuasion. In fact, many studies agree on the credibility of the source as an essential factor that ensures the persuasive success beforehand.

The charisma that personally expresses the issuer is another decisive factor of social influence in the persuasion process. Attracting attention conditions, selective perception and audience retention and conversion and strengthening of beliefs, opinions, and values and shared by the audience with the source, as an ideal model of socialization behaviors. The attraction determines such frequent communicators of great physical beauty for greater resource efficiency persuasive. Mass culture actually exploits this feature in the strategies of persuasion and public manipulation by easily capturing the perceptive audience interest, thus facilitating access and receipt of the intentional message, at the expense of a further strengthening of gender stereotypes and imposition of aesthetic and image culture (Jindapon et.al, 2013).

The verbal message follows a path from the sender to the receiver with interference so that always surprises me to get an understanding. Is what I should say, what I meant, what he thought he said, which kept silence, what I actually said, which heard the other, what he understood, what you thought I meant and what I was expecting him to say .

Point 2

One of the basic conditions of persuasion is to use powerful motivational factors conditioning the target audience: fear, passion, sex, solidarity and the desire for recognition items may be mobilizing ideas, acting as bait, a determining influence on receptors. Usually is sex and fear the most recurrent e.g. advertising or propaganda for wars persuasive factors. Anxiety receptor ...