Organizational Metaphor

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Organizational Metaphor

Organizational Metaphor

Introduction

Metaphor is a figure of speech that facilitates to create and personify meaning through the use of experiences for better understanding. It facilitates us for rational thinking and better understanding to see similar things in different perspectives. Gareth Morgan used organizational metaphor as a tool for understanding about varying concepts of organization and management. Morgan explained metaphorical perspectives of organization beyond theory for the explanation of reality. The study of Morgan revealed that the organization is a complex structure with sophisticated hierarchy and business jargons. He also believed that we survive in a world with a high level of ...
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