Organizational Change Management



Table of Contents

Introduction1

Discussion1

Reasons For Change2

Resistance To Change3

Overcoming Resistance and Managing Change4

Conclusion5

References6

Organizational Change Management

Introduction

Change is inevitable; change cannot be avoided by any means. Any attempt to resist change becomes the weakness of organization and ultimately becomes the reason for its extinction. It is said that organizational culture that fosters learning and adopts change is the only sustainable competitive advantage in modern times. This paper discusses the change and the forces that are responsible for change. It further discusses the resistance of change, it reasons and sources. In the end, it is discussed that how the resistance to change can be successfully minimized and successful management of change can be done.

Discussion

Adoption of new behavior or idea in an organization is the organizational change. It is said that only thing constant in the modern competitive environment is change itself. Strategic management specifically addresses the concern for aligning the firm with the changes in the environment. Michael Porter says that the essence of competitive strategy lies in relating a firm to its environment. Change is inevitable and firms need to be proactive in accepting and adopting changes. Goals and objectives of an organization become quickly meaningless if they are not revised of frequent basis. It is important to revise these goals and objectives to keep them alive and meaningful. Change is not negative always, but some time it even leads bankruptcy for some. Technological changes are very rapid and quickly outdate the existing technology. It is becoming a hot debate whether acquiring technology is worth it or not. Since it happens that a company before making full use of it faces the issue of its out datedness. The solution to this problem is that, organizations are continuously estimating short payback periods for the technology investments.

Reasons For Change

The reasons for change differ in nature, source and severity. The change can be planned if it is brought by the anticipation of management as as per the proactive approach (Tosti, Donald, 2000). There are forces which are responsible for change. These forces can be categorized into external and internal forces. The external forces being those forces which cannot be controlled by any single firm and exist in external to the firm. The internal forces are these which can be controlled by the firm.

External forces include forces that affect all the firms in the industry like, economic, technological, environmental, political, legal and social (Daft. 2010). Environmental concerns are rising and therefore the impact of these concerns is becoming high. All changes are not equally important. Managers need to identify the changes in the external environmental and then determine the importance or relevancy of each change to the firm's operations. Delphi Automotive Systems had to completely change the way it made catalytic converter. Customer preferences are external to the firm and are not controlled by any single firm (Weinstein, and Jay. 1997). Customer preferences are chiefly responsible for changes in the businesses and any lesser concern for these customers can fire ...