ORGANIZATIONAL BEHAVIOR

Leadership and Behavioral Organization as Steve Jobs Steps Down From Apple



Leadership and Behavioral Organization As Steve Jobs Steps Down From Apple

Introduction

The selected organization for this research paper is Apple. History of Apple began thirty years ago when two friends, Steve Jobs and Steve Wozniak decided to start his own production company and production computers. Officially, Apple was founded on 1 April 1976, and that's when the market has assembled manually Computer Apple Computer I - for the ten months were collected and sold 175 shares at a price of 666.66 dollars (Schoemaker et al. 1993). In fact, Apple I was a motherboard without a case, keyboard, sound and graphics (Levy 1994). However, the real success of Apple and Steve personally, can be considered as the creation of the iPod in 2001. Designed by a team of engineers led by John Rubinstein (Jon Rubinstein) with the participation of Tony Feydella (Tony Fadell) and Michael Dewey (Michael Dhuey) in less than a year, iPod was introduced by Jobs in October 2001. Equipped with a 5-gigabyte drive and an innovative control system, a new player immediately gained wide popularity. By and large, Apple became an instant market leader in portable digital audio players, and surely holds that position today (Kane 2009).

Apple Inc. is a computer manufacturing company that is working globally. Apple grew very fast in a little time due to its strong culture, hierarchy; policies and innovation which truly made the company achieve prosperity. The organizational structure of the company is made is such a way to be more competitive in a critical juncture, in the company's history.

Apple's vision can help us to understand many organizational decisions taken at the company's history. The choice of a term such as "individuals” has at least one interesting implication that provides the idea of the individual decision-making autonomy which have always been subject to a work team and is strongly encouraged. Employees of Apple have often been encouraged to follow ideas and inclinations, and this has often led to development of successful products. Similarly, customers are highly individualized which is a very intelligent step to retain them, making them feel in a unique way (Denning 1989).

Apple is currently engaged in design, development and marketing of personal computers, media devices, and portable digital music players. The company also sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. The company's portfolio of offerings comprises Macintosh (Mac) computing systems, iPods line of portable digital music and video players, iPhone handsets and iPad portable multimedia and computing devices. The company primarily operates in the US. It is headquartered in Cupertino, California and employs 46,600 employees (Kane 2009).

Role

I have served Apple as an internee. During my tenure, I used to perform various roles in different departments that provided me a great opportunity to learn new things and new ways to handle situations in technology (Scott 1994).

Issues, Events, and Actions That Contributed To Problem Being Discussed

This set of innovations are ...