NEW BALANCE VALUE STREAM MAPPING

New Balance Value Stream Mapping

[Name of the Institute]

2

Executive Summary3

Introduction4

Background4

The Process of Value Stream Mapping6

The Company7

Current State Value Stream Map8

Future State Value Stream Mapping9

References12

Executive Summary

Value stream mapping is a technique used for the purpose of analyzing and designing the flow of materials in the lean manufacturing process. Value stream involves all the activities which are involved in fulfilling the requirements and demands of customers. The process is carried out from the point of order to the point of delivery. The purpose of value stream mapping is to provide optimum value to the customers, using a whole process of value creation in order to minimize the waste. The value stream mapping helps in analyzing the waste and plan things and operations accordingly. The new balance value stream mapping focuses on providing customers with value by providing them good quality products, at the right time, at the appropriate price. It is a planning tool, which helps in optimizing results by eliminating wastes. The new balance value stream helps in planning and developing strategies, so that the process and its steps can be taken accordingly. Several organizations around the world are implementing and using this technique for the purpose of serving their customers in the best possible manner. The expectations of customers vary according to their needs and requirements which vary according to the price, quality, delivery, and changing needs related to the product (Hemmerdinger, 2011).

This report focuses on the analysis of the case study, so as to find out the factors which affect and have an impact on the supply chain of the company. As the New Balance Athletic Shoes is competing with big players in the industry, it has to focus on its operations and supply chain. In the analysis all the essential factors are evaluated to make sure that the supply chain can efficiently serve for the betterment and development of the business. Supply chain of the company makes sure that the business is competing well in the industry and has all the required things. It also makes sure that the delivery and supply of products and services are well managed and served at the required time.

New Balance Value Stream Mapping

Introduction

The New Balance Athletic Shoe Inc. is operating and dealing in the athletic shoe industry of United States. For more than 35 years, New Balance Athletic Shoes have been retained its position among the top 5 producers of athletic shoes. The company was competing with Reebok and Adidas initially, but as the announcement of Reebok and Adidas merger was revealed, the company started wondering that how it will compete with Nike. Nike is the largest athletic footwear producing company, which was serving customers with athletic products and shoes. All these companies were targeting the customers who were willing to purchase athletic shoes. These companies design products keeping in view the demands of people. The New Balance Athletic Shoes has around 4000 employees and has commendably developed in the past few years (Abdulmalek and Rajgopal, 2007, ...