Netflix - Case Study

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Netflix - Case Study

Discussion

Business Model

The focus of Netflix's business model was to create values for a number of movie watchers who depend on the movies that don not make it to the top 20 but still have the potential to cater to the interests of diverse movie watchers. The idea for the formation of Netflix was conceived by Hastings which was triggered by one overdue Apollo's copy lying in his closet. The business model of Netflix was based on creating recognition for the movies that did not make it to the top 20. The other ...