NETFLIX

Netflix

[Name of the Institute]

Netflix

Corporate Culture

Corporate culture is the collective way of doing things in the organization. It involves the set of behavior that is required, and practiced in the organization. Organizational culture is a set of common mental assumptions that guide understanding and action in organizations by defining suitable behavior for various situations (Stanford, 2010).

Netflix is ranked number one in its industry. This cannot be possible without having a good corporate culture. Netflix has its own corporate culture which is maintained by following its corporate values. Netflix have seven basic aspects of corporate values which helps in motivating the employees, and it also helps in improving the company's culture (Daft, L. R. 2009). These seven aspects are as follows:

High Performance

Values are what we value

Promotions and Development

Freedom and Responsibility

Highly Aligned, Loosely Coupled

Context, not Control

Pay Top of Market

High Performance

One of the core value and corporate culture of Netflix is the high performance. Here the performance means the performance of employees working at Netflix. The company makes sure that the quality performance is given, and employees should constantly involve themselves in the hard work. For giving the optimum performance, one of the factors is communication. Netflix makes sure that there is no communication gap within the organization.

Values are what we value

This is one of the important factors of corporate culture of Netflix. The company values are what they value. For instance, Netflix value honesty. Here honesty is not just being truthful, but it also about frankness and openness. The most impressive thing about this value is that, the culture of Netflix wants its employees to challenge the system through innovation, options and examinations. It does not depend upon the status of it.

Promotion and Developments

Netflix keep encouraging the employees and this motivates them to work even more hard. It makes sure that the talented ...