MONARCH INDUSTRIES LIMITED

Case Study - Monarch Industries Limited



Case Study - Monarch Industries Limited

Marketing Plan for Monarch Liminted Inc

Human Resource Management is a relatively new area of study and perfectly applicable to any type or size of organization. Human Resource Management aims at providing human capabilities required by an organization and develop skills and abilities of individuals to be more satisfactory to himself and the community in which it operates. The unstoppable process of globalization of the economy poses enormous challenges to HRM, to both large multinational corporations and domestic firms (Jackson, 2002).

The steady trickle of mergers and strategic alliances, growing willingness of international agencies to establish and enforce rules set minimum international labour practices increases the challenges for MNCs to effectively manage the human resource (Armstrong, 2010). The processes of regional political integration with consequent requirements of harmonization of social policies and social security systems, the emergence of labour markets by developing virtual internet are examples of the complexity of the environment in which firms must make strategic decisions today (Vance, 2010).

Market

MNCs and small firms are increasingly facing intense competition. In this context, managing a global workforce raises significant concern in the minds of global human resource management (Armstrong, 2010). This change in mentality can be subtly in the behaviour of many global and domestic companies. They need to be constantly active in innovative markets because of recession or market by being 'shaken' by new competitors or new aggressive behaviour (Jackson, 2002). In this regard the companies want to change the employees' role in the company through extensive participation, and change of identity relative to decision making boundaries (Harris, 2004).

International Considerations

There are numerous factors that affect the strategic planning of an organization in a global context. HR planning and organization's global operations management terms are interrelated, since human labour is the most crucial input of any company (Stolt, 2010). The planning of the organization involves broader aspect of human resources human because it takes into account all resources such as capital, raw materials, equipment, land, as well as human labour. It is now practically impossible for to multinational companies to escape from the effects of globalization (Caligiuri, 2010). Although markets remain local in every country operations, dependence on major supply chains and networks, and their forced submission to rules and directives issued by supranational bodies (e.g. EU), as well as the growing diversity of the workforce result in the migration ...