MEDIA REGULATION

Media Regulation

Media Regulation

Introduction

Media is one of the most important institutions of modern society in the UK. Media has a range of functions, such as inform, educate, promote and entertain. Apparently it has a leading role in the formation, operation and development of social consciousness as a whole. In addition, understanding and interpretation of events and significant developments in the country and the world in general carried out through the media. These issues are particularly important role as part of the distribution and still on the increase of the mass media in politics, and its transformation into one of the most important instruments for the implementation of the political process. It should be noted that modern politics, it is characterized by lush media headlines such as a great judge or fourth estate, along with the legislative, executive and judicial powers.

Discussion

Effect of Television on Society

As the entertainment media influence people's thoughts and actions, the UK and around the world, public health organizations are increasingly being c. Thurs entertainment media-from soap operas and sitcoms to reality shows, as a way to get public health messages. This work is often referred to as "Entertainment education." Leisure education is "a means of informing the public of a social problem or concern," the term "includes training in message content to a popular entertainment awareness, increase knowledge, create favourable attitudes and, ultimately, to motivate people to take socially responsible actions in their own lives (Snoddy, 2011, Data Retrieved From: mediatel.co.uk).

Influence of Media on Election

The influence of media on the process of elections in western states, particularly in Television in recent times, can overpower routine life during the period of election. Some argue that the results of election are dependant on the performance of a game played on television and to less extent these results depend on radio. Provided that, in some countries, today's elections are dominated by television; it is unexpected that the regulation of broadcasting has a low profile in the electoral laws in the world (Data Retrieved From: http://www.uk.sagepub.com/books/Book235674).

Throughout this century, mass media evolved technically and technologically, to reach its final form expressed in the four media types. To the Meanwhile, in this century, media has been taking shape a set of jobs investigation and a set of theoretical models and performing on the social effects of the media. The view is common to its entire objective, that is, they want to account for the relationship established between mass communication and society, and they want to account for the role played by the mass media in this relationship, and want account for the social effects that are caused and the origin mass communication (Brett, 2011, Data retrieved from: http://www.earlyresolution.co.uk/seven-options-for-the-reform-of-media-regulation-in-the-uk).

In the western and Eastern Europe's democracies, Television is the basic mode for political parties, which is used for disseminating their messages. In addition, the print media contains a high effect in these areas, since it plays important role but it has lesser effect when compared to radio. In other states, particularly Africa, radio is a major ...