Media and Its Responsibility

Media and Its Responsibility

Introduction

Influence of media is very significant in influencing the audience perception towards particular concept, group, or entity. Media effect has been a prime concern in different study domains to determine its impact in broad range of dimensions. The relationship between media and politics has always been crucial and rather undeniable. Media helps in connecting the individuals to world and represents the identity of society. Media has a big responsibility on its shoulder to present a true and precise view of what is happening in the world. The issue selected for discussion is the media and its relationship with Politics and the discussion will focus on how responsible the media is when it comes to handle politics.

Media and Political Concerns

The main concern that surrounds the media and politics is the authenticity of information that is communicated through media channel. In many instances, this leads to creating a situation of mistrust between general public and politicians of the state. However, in many situations media played an effective role in providing the real picture of politicians and their fundamental approaches that have no concern for public to the society. Media is perceived to create biased beliefs towards selective issues. Biased believes have also conveyed some sort of offensive images about different countries and religions through media (Woodier 2008, 44). An article written by Ditchley in 2003 on the impact of media on the politics of our time commented on BBC's way of symbolizing the Iraqi War. It emphasized on the viewpoint that the coverage of the Iraq war was biased against military actions (Altheide 2009, 134). Including, this articles also stresses on the point that BBC was suspected to properly address the threat of Islamic extremism. Author of the article also critiqued on the importance of reporting news that it should be not present any deceptive information that misleads the reality.

Different Mediums of Media Responsibilities

There are different types of media which addresses the concepts and ideas related to politics and political structure. All these media are directed at general public to affect their perception and guide them to make them lead towards particular opinion. Effectiveness of each media differs greatly in every context. Mode of media communication that seems to be effective in one particular scenario may provide devastating results at other places concerning the same issue (Louw 2010, 71). Looking into different types of ...