In Thomas L. Friedman's 1999 publication The Lexus and the Olive Tree the following fact was offered: "No two nations that both had McDonald's had battled a conflict against each other since each got its McDonald's". While that declaration was rather tongue-in-cheek, his point was that due to globalization, nations that have made powerful economic ties with one another have too much to misplace to ever proceed to conflict with one another. Regardless of if the declaration is factual, the conclusions to be drawn are unclear. The international expansion of McDonald's bistros is a somewhat recent phenomenon when put into the context of the history of warfare, and, with a couple of prominent exceptions, has advanced into somewhat steady markets.
The 2008 South Ossetia war between Russia and Georgia is a counterexample to the theory, both countries having McDonald's at the time (started in 1990 and 1999, respectively).[7] Other conflicts that provide possible counterexamples, depending on what one considers "a war", include the 1989 United States invasion of Panama, the bombing of Serbia, and the Kargil War along with ongoing skirmishes between India and factions of Pakistan over the Kashmir region.
The look of McDonald's does not end an existing state of conflict: the states of Lebanon and Israel have been under a state of conflict since 1973, with South Lebanon used by until May 2000 and a significant flareup in 2006, which did not hinder the establishment of McDonald's franchises in Israel and Lebanon in 1993 and 1998, respectively. The two countries committed in a short conflict in the summer of 2006, whereas the Lebanese equipped Forces were not a party to the battling, the Israel protecting against Forces action being taken instead against the paramilitary assembly Hezbollah.
Answer 2
As it is previously defined, worldwide franchising supplies the lease of intangible house rights subject to firm normalised managerial protocol. Accordingly, the business is retaining the advantage of commanding while enhancing the likeness of the business globally. Penetration and expansion of global marketplace can be finished in a fast stride, yet involving reduced risk and reduced cost. Moreover, the franchisor could be better off since they can utilise the localizedized market knowledge of the buyers.
From the franchisee viewpoint, worldwide franchising provides them with a time verified concept, and goods and services to start up. The know-how of the franchisor can be ...