McDonalds- Cultural differences in UK and USA

McDonalds- Cultural differences in UK and USA

McDonalds forces to contend with both domestic and global market. The company has been a success story world-wide because of its focus on marketing details and because it plans globally yet acts locally. It is the organizational value of McDonalds to promote local tradition with global standards. McDonalds has grown its business to international markets in spite of rising regulations in USA and local market saturation. The organization initially penetrated in internal markets with the leverage of standardized products together with brighter and cleaner environment. However later on, the ...