MARKETING PRINCIPLES

Marketing Principles

Marketing Principles

Marketing products and services to an organization

The marketing process that focuses on the marketing of products and services to the organization includes the proper communication of the messages that aims to convey the benefits of the brand and the company to the market. The organization- centered marketing requires the understanding of the specific wants and need of the market segment that has to be targeted while communicating an efficient and influential brand response to require it in the marketing messages. It can be said that the marketing process for organization- centered marketing starts with the ...