MARKETING ACTIVITIES

Marketing Activities

Marketing Activities

Brand Recognition

A brand is a company asset, which is its asset. Brand can be strengthened and developed. Creating a brand is a long term process that requires commitment and the use of modern tools and methods. Consistent and effective graphics system should stand out, among others, and attract the attention of customers (Kuenzel & Halliday, 2010, pp. 167-176). Different logos and corporate identity elements can be presented in different technologies. If identity is a well-designed then you can count on the fact that the company will be successful in terms of visibility in the business market not ...