Marketing

Marketing

Question 1

It is expected that the marketing methods will see a major change as it will continue to move to a two-way communication based marketing with consumers from one-way marketing methods that are currently used.

Business specially advertising agencies will emphasize on the concept of relationship marketing as this will help them building a strong relationship with customers and will help them in understanding the need and desires of customers. It will be necessary for a business to engage and interact with its final consumers in building and developing an effective and consumer targeted marketing strategy.

With social networking websites such ...