MARK & SPENCER

MARK & SPENCER

[Name of the Institution

Mark & Spencer

Introduction

Mark & Spencer is one of the luxurious & globally recognized brands. This company started its operations in 1884 as a booth in an open marketplace in Leeds, Yorkshire. It was then known as Penny open market which was famous for household clothing. In 1894, Mark took Thomas Spencer as his business partner. After the inclusion of Spencer as his business partner, the name was changed to Mark & Spencer from Marks' penny bazaar. Both Mark & Spencer worked day and night to transform the business in to small markets. Business has been stretched from open stalls to small markets of Northern England (www.britannica.com). The hard work of Mark & Spencer leads the company to starts its operations in different regions of the world. Mark & Spencer become a globally accepted brand after day and night toil of the owners. Over, the year Mark & Spencer strategy is to provide excellent working conditions to its employees and supplier. In, this way the employees are motivated towards work and produce high quality products. Mark & Spencer are operating in more than eighty countries. The core objective of the company is to provide exceptional quality products to its end users (Rose, 2001, pp. 1).

Discussion

Mission Statement of Mark & Spencer

Every company starts its operation with a purpose. The purpose of existence needs to be defined. Mark & Spencer is the one of the largest fabric supplier in UK with 20 million people visits its store per week. Mark & Spencer mission is to provide excellent quality products to its customer. Company does not compromise on quality by any mean. M & S is UK's largest women wear provider. One side of the mission reflects its social corporate responsibility. M & S generously participates in social corporate responsibility. In brief, the mission of M & S is divided in to two parts. One part reflects the quality and the second part reflects corporate social responsibility.

Objective of Mark & Spencer

Mark & Spencer revive its business objective after achieving the previous plan. New business objective is a three year plan from 2010-2013. Mark and Spencer is a well shaped multinational company which has captured a handsome amount of market share. The objective of the company is to execute the business plan perfectly. The objective of 2010-2013, plan is to enhance the business operations of UK. The plan is going to be achieved by building the brand, improving stores and focus on clothing standard.

Business activities of Mark & Spencer

Mark & Spencer business activities are categorized according to customer preference. The main business activities of Mark & Spencer are; women wear (fabric) & beauty products (Bostock, 2011, pp 16-19) the business activity includes

• Women wear

• Lingerie and Beauty

• Menswear

• Kids wear

• Home sales

Recruitment process

Mark & Spencer HR believe in hiring a candidate who has enthusiasm towards work. Shared human resource is considered as the back bone of the organization. HR team of M & S makes no compromise on hiring ...