IS Business - A Horizon Unleashed

IS Business - A Horizon Unleashed

Company's Overview

IS (Innovative Service) Business is a well-known name of today's global IT industry which is providing a number of services to their employees, which include advertising services for display of simple as well as mobile ads. Moreover, it has pioneered in the field of providing a number of SEO tools, which are quite helpful to millions of its honourable customers and it has profoundly made quite profit in parallel with its prestigious customers.

IS business is about to launch a new platform for android enabled devices which will enable the addition of third competitor against its famous iPhone OS and Android OS. It would not be an easy task to capture the market of two of the fiercest competitor of the planet; adding the third dimension will surely enhance the competition in the field. IS business also has its own online search engine which has a library of more than one million keywords, which provide them competitive edge in the provision of various SEO services. This has surely enhanced the chance of IS business to survive in the current and fierce IT world.

Purpose Statement

However, the discussion will focus solely on its operations in the e-retailing business. Being new to the e-retailer business, it does not have ample recognition worldwide. However, Innovative Services Corporation is targeting the third world countries for the time being so as to establish their name and have a firm grip over the ground before proceeding further in the industry. The organization has started the e-retailing business in FY2011 and is facing declined rate of revenue generation due to fierce competition. Hence, the reason behind the strategic formulation and analysis is to provide ample ground to pinpoint the potential loopholes within the organization and come up better implementation strategy by alignment of IT culture and clusters with that of the organization. Moreover, the report will focus on the training and development of various IT personnel which can enhance their know how about the system thereby enabling them to advance and optimize the e-retailer system to meet the needs of the customer.

Vision Statement

IS a business corporation is currently operating in almost all across the world but specifically residing in the G8 countries, and has enlarged its span of operation all across Asia Pacific and middle eastern countries. The company has a desire to attain annualized sales of at least $300 billion and be in the optimum position of having a profitable outlook.

Mission Statement

The company's core focus is on the Research and Development, marketing, advertisements and now it is looking forward to the e-retailer business development. Apart from that, the mission of the company is to seek position for development of methods and procedures which aims to enhance the company sells and will substantially used to enhance the e-retail business at ease. The company is looking forward to assessing the training and development horizon of its e-retailer IT personnel to cause subsequent increase in sales and ...