This paper has gone through three important aspects which are selling strategies, recognizing of the sales forces and management of the sales forces. All the three areas are covered by considering iPhone 5s throughout the paper. The application on iPhone has made the application of the relevant knowledge possible throughout the paper. Various strategies at Apple, which are implemented at Apple, are helping it when it comes on maintaining confidentiality with new launch of different new products. There is a monopolistic approach reflected in all its marketing procedures. A better specification and shape is given to its product so that people find the quality and durability for a longer time period. Apple is expanding its conversation rate and time can help them in maintaining their desirability in the market in which is being sell, which is almost the entire world for iPhone 5S.
Executive Summaryii
Introduction1
Selling Strategy1
2.1Defines an Appropriate Sales Process for the Target Market2
2.2Discusses an Appropriate Method for Customer Prospecting2
2.3Recommends Strategies for Motivating the Sales Force3
Esteem5
Fulfillment of Potential5
2.4Identifies Steps to Closing a Sale for the Product/Service under Consideration6
2.5CRM Tools and Techniques Identified for the Product/Service under Consideration7
2.6Qualifying the Customer Methods Identified10
2.7Establishing a Relationship with Customer11
Sales Force Organization1
3.1Team Selling, Appropriateness of Team Selling In the Context of the Product/Service under Consideration1
3.2Sales Presentation2
3.3Account Servicing4
3.4Sales Compensation5
Managing a Sales Force7
4.1Recruiting and Selecting Sales Force7
4.2Competitor Analysis8
4.3Evaluation of Sales Force9
Conclusion10
Bibliography12
Iphone 5s
Introduction
This paper is going to deal with three important aspects which are selling strategies, recognizing of the sales forces and management of the sales forces. All the three area will be covered by considering the aspects related to the Iphone 5s throughout the paper. The paper is going to consider sales forces as the very main topic of concern and the focus on one organization will be really helpful for making all the knowledge explained with relevant applications. This piece of work is going to generate a set of relevant knowhow about the particular area and will be a really good source of knowledge.
Apple keeps maintains confidentiality with its launch of new products. It has a monopolistic approach of marketing its products. It introduces unique feature like fingerprint identification, iSight camera and slow motion video to attract existing and new customers to buy its product. A better specification and shape is given to its product so that people find the quality and durability for a longer time period.
Selling Strategy
Apple keeps their minds free as to not tracking them into your offers but to facilitate them gain the market knowledge. They regularly update and buy smart applications in order to replace extensive data filling activities. Apple has projected a highly sophisticated image of their brand in comparison to other available products. They become the part of big event and make sure to hire big celebrities to endorse their brands.
Defines an Appropriate Sales Process for the Target Market
There are various selling and sales support activities which are performed in organizations throughout the process which is moving from the identification of need of the buyer to the end point ...