Internet Tools

[Name of the Institute]

Internet Tools

Introduction

Communication is defined as two-way process with an objective to exchange information among people through a variety of tools and mediums available (Keyton, 2011). This implies that mutual understanding has always been the essence of communication. On the other hand, communication has been defined as a systematic and dynamic process to influence the behavior of others.

In today's technologically advanced era, effective communication is the foremost priority of organizations. Significant investments are continuously made by organizations to ensure effective communication with internal and external people. This is the core objective of this assignment. The assignment highlights the importance of effective communication through internet tools and technology for the optimization of benefits in terms of operations. Furthermore, the assignment encompasses additional tools that could help the organization in the enhancement of benefits for the employees as well as the organization. In the end, the concept of wireless access to employees has been elaborated.

Communication Tools

Communication effectively has remained the foremost priority of any organization. Effective communication is ensured through a variety of available tools. However, making a wrong choice in the selection of right communication tool can result in misunderstanding, miscommunication or even loss of client. The underlying communication tools that can are frequently utilized by organizations across the world includes;

Internal Communication Tools

The dynamic process of exchanging information within the organization is regarded as internal communication. This type of communication can either be vertical (i.e. top-bottom and bottom-top) or horizontal (i.e. among departments). Variety of communication tools is available within an organization for the exchange of information including formal meetings and briefings, message boards, e-mail, internal newsletters and printed materials, informal meetings and intranet (Riley, J. 2012).

External Communication Tools

The exchange of information with entities outside the limitation of an organization (i.e. other organizations) is regarded as external communication (Grimsley, S. 2013). External communication is essentially important for an organization as it provide people with relevant information regarding the organization. Some predominant tools that help in communicating with other organizations and people include telephone, face-to-face communication, internet, press releases, publications in magazines, letters, marketing materials (i.e. advertisements and brochures etc.) and spokesperson (WIPO).

Source: http://thebusinesscommunication.com/differences-between-internal-and-external-communication/

Use of Technology and Internet Tools

Since the discovery, internet has played an essential role in spreading information across the globe in the most cost-efficient manner. Technological advancement has provided internet tools with an accessible platform to communicate with the rest of the world through a variety of tools and methods. The most frequent tools that are used by organizations to communicate include advertisement on web pages and social media, instant chat, articles, blogs, and web conferencing (Bizymoms, 1997).

Recommendations

Some of the essential recommendations that can help Dirk Bikes enhance its exchange of information more efficiently are as following;

Intranet Tools

Internal communication for Dirt Bikes is essentially important for the achievement of operational excellence. An internal tool for communication not only provides an organization with effectiveness within its operations but also enhances the organization's response time. The benefits that Dirt Bikes could achieve through intranet tools in following departments are ...