Internet Mini Case #6 on Williams-Sonoma

Internet Mini Case #6 on Williams-Sonoma

Introduction

This paper aims to analyze an “Internet Mini Case #6 on Williams-Sonoma”. The paper provides a response to key questions and aspects pertinent to the case study.

Answer 1-Future after 5 Years

Williams Sonoma is well aware of its target market and understands its potential and existing customers in a great manner. If the company carries on with its existing strategies and pace, it will continue to achieve success over its competitors. William Sonoma has adopted carefully devised strategies such as using internet as a distribution channel (Dent, 2011), negotiating payment with suppliers ...