Information Systems Theory and Practice



Information Systems Theory and Practice

Introduction

The massive increase in the international clothing trade in recent years has resulted into the formation of complex information system and supply networks that were developed to aid in decision making process of the management and to increase the overall productivity and profitability of the organizations especially the last two decades. Two the most popular names in the fashion and clothing industry are Zara and Gap. The paper aims at exploring Zara's innovative and counterintuitive model and factors that the firms focused which ultimately resulted in the firm staying ahead of its ...