Information Communication Technology

Information Communication Technology

Background

Penguin Special Parts- The company established its name in the aeronautical industry. Its named was recognized in the year 1950. The company was expert in making specialized small parts for aero plan manufacturers. The company had small suppliers and small number of clients. The company enjoyed good profits and the products get used in the military. During the year 1970 the company's products used in civilian aircrafts and the demand for the product was reduced. In the decade of 1970-80 there was no growth in the company. In 1990 the company research for the reason of downfall of the growth the results were the absolute technology used by the company and the world was changing dramatically. The products were no more used in military and the company had to face the competition with the local and foreign market.

The company started there work in research and development department they realize that it was the time for the change. After 2001 the global recession and other unfortunate happenings with aeronautical industry affected the manufacturers of airline parts. The airline industry started to collapse and this brings the PSP at the edge of bankruptcy. Then with the help of R&D department there were some hope of success. They bring new products and demand filling parts for the industry. However, this does not bring the radical change in the country.

The Lack of using of ICT was the main reason of this downfall. ICT then become the most important factor of the company. It will take a decade to bring profitability and sustainability in PSP after implementation of ICT.

Introduction

Information is the backbone of the organizational system of the company. This is a message or data received by a recipient, which modifies its knowledge on a subject or allowing it to solve a problem. For many years, the managers thought that hold the information was a source of power. Today, the flow of information has become an internal communications strategy. Indeed, when it travels well, the information fosters communication and is, therefore, factor of cohesion, motivation, effective decision-making and creativity. Identify the information channels of the company is a force for the employee, allowing him to position themselves in office and to hold useful information at the right time. If it is found to possess useful information is essential for an employee, it becomes, therefore, important for the manager to know disseminate information and knowledge flows used for the development of its internal communication. Internal communication's key role is to promote a joint construction of meaning in a business. It is often linking to the organizational structure of the structure. In a centralized structure, Taylorist type, communication is formal, usually written. The information accordingly follows a vertical direction: the direction of employees (down). The transmitter is the only one competent to master the complex issues that must be broken down into simple elements and indicate the exact solutions (Webster, 2009).

ICT has changed the structure of the flow of information, and the ...