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I [type your full first names and surname here], declare that the contents of this dissertation/thesis represent my own unaided work, and that the dissertation/thesis has not previously been submitted for academic examination towards any qualification. Furthermore, it represents my own opinions and not necessarily those of the University.
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ABSTRACT
In this study we try to explore the concept of fake products in a holistic context. The main focus of the research is on fake products and its relation with market of the third world. The research also analyzes many aspects of counterfeit products and tries to gauge its effect on third world customers. Finally the research describes various factors which are responsible for fake products and tries to describe the overall effect of those on people.
Table of Contents
ABSTRACTIV
CHAPTER 01: INTRODUCTION1
Background of the Study1
Problem Statement1
Research Aims and Objectives1
Significance of the Study1
Rationale2
Research Question2
CHAPTER 02: LITERATURE REVIEW4
Theoretical Framework4
Services4
Unilever Example7
The Impact On Economic8
CHAPTER 03: METHODOLOGY10
Research Design10
Literature Search10
CHAPTER 4: DISCUSSION AND ANALYSIS11
CHAPTER 5: CONCLUSION14
REFERENCES17
CHAPTER 01: INTRODUCTION
Background of the Study
In 10 years, the number of fake goods seized entering the Third World has almost tripled. Clothing, computer software, luxury goods, but more disturbing: especially construction materials and medicines. The report provided by the Union of Manufacturers paints a damning on the business now become billionaires.
Problem Statement
In less than 10 years, counterfeiting has increased very disturbing: while "only" 25.3 million items were seized at many third world countries borders in 1999, this figure reached 179 million in 2008. The cost for the G20 is exorbitant: more than $ 100 billion.
Research Aims and Objectives
The research focuses on the following aims and objectives:
The impact of fake products in the third world market.
Significance of the Study
In the sector of luxury goods and fashion, a belief is rooted in the minds of some uninformed people. Indeed, for them, fake luxury goods contribute to the dissemination of the image without causing a substantial shortfall. This idea cannot be upheld because the consumer who buys a fake probably would not have bought the original for obvious reasons which are costs important strengths. For the Organization of Economic Cooperation and Development (OECD), this lax attitude could be a favorable factor to the increase of counterfeiting of luxury goods in the third world. The fact remains that the luxury industry is facing a new generation of fake products for which distinguishes genuine products is very difficult to do. In this case, the consumer is not necessarily aware of the infringing nature of the product especially when the distribution network has also been deceived.
Rationale
Another worrying phenomenon: initially affecting mainly the luxury sector, counterfeiting is now spreading to consumer products: soaps, cigarettes, liquor, sporting goods and more disturbing: the drugs and auto parts. While there are only a few years, counterfeiters address mainly luxury goods, their scope have ...