Impact of Internet on Apparels

Abstract

In past few years, internet has changed the global shopping trend in a very fast pace. The impact made by internet on the overall market is almost unexpected. Initially when this era was actually started, most of the analysts think that it will not retain for long. Today after about a decade of those estimations, e-world has proved everyone wrong. The internet is now a source where millions of people shop and there are numerous people who go for none other mean except internet. The researcher has gone through P E S T E L analysis. This was done to have a better overview of the factors faced by the apparel industry caused by the external environment. This analysis has identified various issues which are really important for the organizations to take good care of. Economy of U. S. has faced bad time almost 5 years ago but a good future can be expected now. As the market is overall ding better than ever. The inflation has no doubt caused lots of troubles but the prices are increased through them. E - Commerce has put lots of influence in the market. Luckily this influence was purely positive and both the organizations have been really benefitted through it. It can be concluded that L. L. Beans is although not as old as Brooks and Brothers, as it is almost half of its age, but it has given a tough competition to it. The financial values of both the organizations are showing that they have acquired a heavy chunk of the U. S. market. In fact there dealings are not limited to U. S. and both of them are dealing multination ally. The E - commerce has contributed in this regard as well. The overall economy is doing really well and this industry is truly an ideal place for the expecting a very bright future by all the stake holders. Investors can also expect a very tremendous future out of it. Although in the research view L. L. Beans is doing even more better being less mature the way it has excel is tougher and the success is also tremendous.

Abstracti

Introduction1

United States Apparels Industry2

Advantages & Disadvantages of Online Purchase5

Analysis of the United States Apparel Industry6

Political7

Economic8

Social9

Technology10

Environmental10

Legal11

Introducing two Giants of the Industry11

L. L. Bean11

L. L. Bean Entering the E - commerce12

Brooks Brothers13

Brooks Brothers Entering the E - commerce13

Financial Analysis13

Financials of L. L. Bean14

Financials of Brooks Brother16

Conclusion18

References20

Impact of Internet on Apparels

Introduction

In past few years, internet has changed the global shopping trend in a very fast pace. The impact made by internet on the overall market is almost unexpected. Initially when this era was actually started, most of the analysts think that it will not retain for long. Today after about a decade of those estimations, e-world has proved everyone wrong. The internet is now a source where millions of people shop and there are numerous people who go for none other mean except internet.

Especially in countries like United States which is counted as ...