History of Aflac Inc. and Met Life

AFLAC

Aflac Incorporated (pronounced /'æflæk/) is the biggest provider of supplemental protection in the United States, based in 1955 and founded in MidTown Columbus, Georgia. In the United States, Aflac underwrites a broad variety of protection principles, but is possibly best renowned for its payroll deduction protection treatment, which yield money advantages when a policyholder has a enclosed misfortune or illness. In Japan, the business is the second biggest insurer general and the biggest life insurer, and is furthermore well renowned for its supplemental health policies. Aflac actually is the number one Supplemental Health provider in the U.S. pursued nearly by Allstate Workplace Division. Aflac uses numerous persons in Columbus and its other locations. Aflac has one of the biggest area forces with over 70,000 agencies in the U.S. In 2009 Aflac came by Continental American Insurance Company to elaborate its treatment after voluntary advantages alone. The business was based by three male siblings, John Amos, Paul Amos, and Bill Amos, in Midtown Columbus, Georgia, in 1955 as American Family Life Insurance Company of Columbus. In 1964, the business title was altered to American Family Life Assurance Company of Columbus. The business, in 1990, taken up the Aflac initialism, whereas the authorized title of the underwriting subsidiary continues American Family Life Assurance Company of Columbus. (Dickson, 324)

The business marked 6,426 policyholders in its first year. Aflac pioneered cancerous infection protection in 1958. Beginning in 1964, the business determined to aim sales on worksite backgrounds, finally through principles sponsored by employers and financed through payroll deductions. By 2003, more than 98% of Aflac principles in the United States were handed out on a payroll deduction cornerstone, producing the business a foremost in that set about to principle distribution. In 1973, Aflac established a retaining business, the American Family Corporation. (Dickson, 324)

Aflac functions in the United States and Japan, and has its worldwide head agency and business agencies in an eighteen article tower just east of Downtown Columbus, Georgia and is the biggest construction in the city. At the end of 2009, the corporation's total assets were more than $84 billion, and the business insured more than 60 million persons worldwide. Aflac is the biggest provider of guaranteed-renewable protection in the United States and the biggest protection business general in Japan, when assessed by one-by-one protection principles in force. Aflac commenced a crusade in 2001 to encourage their first misfortune principle in Japan, which The Wall Street Journal ranked as one of the "ten most productive crusades of 2000."

Since 2000, the company's persona has become more broadly identified as the outcome of commercials boasting the Aflac Duck, who frustratedly quacks the company's title to unsuspecting potential policyholders. The Aflac emblem has evolved broad acknowledgement lately with commercials starring the well renowned Aflac Duck on TV which begun airing in December 1999. The duck notion and all of the commercials to designated day have been conceived by Kaplan Thaler Group, an advocating bureau founded in New York City. Struggling to ...