Here Comes the Bride, All Dressed by Costco



Here Comes the Bride, All Dressed by Costco

How do pricing and distribution complement each other when gowns are available at Costco? What are implications for positioning and targeting, as we discussed in Module 1?

Prices are the common denominator in the market, the value of an item expressed in monetary units, the value is a somewhat subjective term, a quality of articles setting out the people and this is what determines its price, however for companies is not as easy to determine that value, they have to observe many factors including the market you ...