Groupon is the most popular website in the world of coupons and promotions online. People thought that the business life of Groupon was over. Probably not, but the dismissal of the CEO and co-founder Andrew Mason is an official news, 24 hours after the announcement of quarterly losses higher than expected. This news was a blow to the company and news that did not go unnoticed. Although, data and rumours were in hand, it was not surprising to the end (Gustin, 2013).
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After three years of continuous escalation and 18 very difficult months, ...