Grammatical Issues in Advertising

Grammatical Issues in Advertising

Introduction

The grammatical errors, spelling mistakes and wrong use of punctuation marks in advertisements are now taken as a good symbol of gaining attention of the audience. These errors are taken as found entertaining but do not pass on positive image of the company. Grammatical mistakes make the company less than capable. As the audience does not form trust in the goals and objectives attached with the advertisement and it is often found embarrassing for the organization. Most of the companies are taking help from the small advertising companies to get their advertisement work done ...