GOOGLE AND MICROSOFT

Google And Microsoft

Google And Microsoft

Microsoft

Microsoft develops, manufactures, licenses, and supports software products for many computing devices. The company's software products consist of operating systems, server applications, information worker productivity applications, business solution applications, high-performance computing applications, and software development tools. Microsoft also develops the MSN network of internet products and services. The company primarily operates in the US. It is headquartered in Redmond, Washington and employs about 89,000 people. The company recorded revenues of $62,484 million during the financial year ended June 2010 (FY2010), an increase of 6.9% over FY2009. The operating profit of the company was $24,098 million in FY2010, an increase of 18.3% over FY2009. Its net profit was $18,760 million in FY2010, an increase of 28.8% over FY2009.

Business/Services

Microsoft is one of the largest IT companies in the world engaged in developing, manufacturing, licensing, and supporting software products. The company's software products consist of operating systems, server applications, information worker productivity applications, business solution applications, high-performance computing applications, and software development tools.The company has presence in over 100 countries across the Americas, Europe, Asia, Africa, and Middle East. Effective FY2010, Microsoft organized its business into five divisions: Microsoft business, Windows & Windows Live, server and tools, entertainment and devices (ED), and online services business (OSB) (Ali, 2006).

Microsoft business division consists of Microsoft Office system and Microsoft Dynamics business solutions. Microsoft Office system products are designed to increase personal, team and organization productivity through a range of programs, services and software solutions. Microsoft Dynamics products provide business solutions for financial management, customer relationship management, supply chain management, and analytics applications for small and mid-size businesses, large organizations and divisions of global enterprises.

The company's products under this division include Microsoft Office, Microsoft SharePoint; Microsoft Exchange Server; and Microsoft Dynamics ERP and CRM, as well as Microsoft Office Web Apps, which are the online companions to Microsoft Word, Excel, PowerPoint and OneNote.

Windows & Windows Live division manages the development and marketing of the Windows operating system, Windows Live and Internet Explorer. Its offerings consist of premium and standard editions of Windows operating systems and online software and services offered through Windows Live. Its products include Windows operating systems: Windows 7 Home Basic, Windows 7 Home Premium, Windows 7 Professional, Windows 7 Ultimate, Windows 7 Enterprise, and Windows 7 Starter Edition; Windows Vista Home Basic, Windows Vista Home Premium, Windows Vista Business, Windows Vista Ultimate, Windows Vista Enterprise and Windows Vista Starter Edition (Benjamin, 2001).

The server and tools division develops and markets server software, software developer tools, services and solutions. Server software is integrated server infrastructure and middleware software designed to support software applications and tools built on the Windows Server operating system. Server software includes the server platform, database, storage, management and operations, service-oriented architecture platform, and security and identity software (Daniel, 2007).

The division also builds standalone and software development lifecycle tools for software architects, developers, testers and project managers. The division includes products such as Windows Server operating system, Windows Azure; Microsoft ...