FAILED PRODUCT

Failed Product on the Market

Failed Product on the Market

Introduction

Every year large organizations launch innumerable new products. However, not all of the new products launches and strategies turn out to be successful including those products as well, which entail a renowned company name behind them. Within a market the product failures range from fracture of the product to failure in selling the product. This paper briefly discusses product failures and selects one product that failed along with providing the reasons behind the failure of that product.

Discussion

Significant advancement has been made, in the last thirty years, in developing new techniques of marketing ...