EVENT PLANNING

Business Plan for Event Planning

Executive Summary

The study is related to the business plan of event planning which particularly focuses on house wedding event for young couples or divorced, but remarries couples. The business plan particularly focuses on the services, analysis of the market, operational details, strategic planning, management team and financial information related to the ABC Wedding House, which are important factors to consider as these factors contribute towards the success of the business.

Table of Contents

Business Concept4

Analysis of the Opportunity and Environment5

Business Model5

Quality Event Planning Facility for Wedding5

Management Team6

Details of Assumptions and Gaps6

SWOT Analysis7

The Market9

Operational Details12

Strategic Planning14

Financial Information18

Conclusion and Recommendation21

Business Plan for Event Planning

Business Concept

ABC Wedding House is in the event planning industry, which is an industry that fluctuates year to year. And we know that some believe that the money spent on the service is “disposable income,” but the philosophy is that event planning in wedding should be important to everyone. ABC Wedding House intends to heavily market this attitude for the people who do not want to want to have memorable wedding. In addition to this, the company knows that the company honors its philosophy by offering wedding services while the differentiating factor is the house wedding event for young couples or divorced but remarries couples.

ABC Wedding House has shifted from mere efficiency to innovation and from scale magnification to creation of value; hence, ABC Wedding House intends to be oriented towards the strategic employment of human resources. As it is, strategic human resources management practices improve and develop worker productivity and the capacity of business firms to achieve their objectives by integrating these personnel practices into the strategic planning process. Combining effective HR practices all centered on the attainment of organizational goals and objectives have a substantial affect on the eventual success of the business enterprise. With this scenario, a business that is vastly administrative and deficient in strategic integration will fail to provide the competitive advantage needed for survival, hence losing its relevance. ABC Wedding House should believe that its employees need to be highly motivated. ABC Wedding House will be located in the downtown and can be accessible by all routes. It will be in the heart of the city which makes its accessibility, an ideal factor.

Analysis of the Opportunity and Environment

Before opening the business of event planning that is based on house wedding event for young couples or divorced but remarries couples, it is essential to know where to find the nearest facility, as well as their pricing and services. It is also more convenient to approach local councils and consultation in the urban plans if they are to build more public facilities in the area over the next five years. It is also recommended around the neighborhood to detect existing private facilities and meet your offer, the target market and trade policy, in order to differentiate them with greater assurance.

It is recommended to observe the reaction of the market and be willing to change if necessary, but calmly, and insisting ...