Ethical Considerations and Dilemmas in Owning a Restaurant

Abstract

The Restaurant industry in U.S. has become so competitive that the companies have ignored their fundamental responsibility to the mankind. One common trend now a days is that the restaurants are offering products to end consumers without proper check and balance. This paper aims at discussing the importance of ethics in the Restaurant industry. It has highlighted key activities of the rerstaurants in order to increase their profitability, growth and market share. A brief analysis of a case study has also included in the paper for extensive knowledge and verifducxation of the ethical issues.

Introduction1

Ethical system1

Segmentation1

Code of ethics in Restaurant2

Food Sanitation2

Professional Integrity3

Improving service3

Community Involvement3

Ethical Attitudes and Behavior3

Case Study concerning Ethical Issues3

Alternatives5

Final Alternative5

Conclusion5

Recommendations5

References7

Ethical Considerations and Dilemmas in Owning a Restaurant

Introduction

It is important to behave ethically in all professions or all types of businesses. Ethical behaviors constitute towards development of consumer's interaction with the organizations. Consumers are getting more conscious about their eating habits and their beliefs are also changing about fast food restaurants (Monaghan, 2012). Restaurant's management has to adopt some ethical considerations while offering food to consumers. They have to maintain quality food in their restaurants. Food wastage is also among ethical issues related to hotel industry.

Ethical system

In our restaurant, we prefer to follow a duty driven ethical system in our restaurant. We know what is right and what is wrong in the restaurant business. We can not use illegal methods for making huge money.

Food restaurants mostly used end driven strategy in their ethical system because their ultimate goal is to satisfy their customers. We make ethical decisions based on the consumer's benefits; we use those manufacturing products which are according to consumer's norms and values.

Segmentation

Restaurants marketing strategies involves segmentation on demographics and geographical basis. The target market of restaurant industry is professionals, families and teenagers. They offer their products according to target market's needs and demands.

Bayles communicated that it is required for the restaurant management to maintain a healthy professional client relationship. Professional client relationship means employers have to behave ethically with their clients. They have no right to ask their clients why are they asking for a particular thing or they have to try some thing else rather than that. This theory states that client has the authority to make decision of his own choice. The ethics says that a professional should have to give importance to the client's interest and do not interfere in his decisions (Bayles, 2009).

Code of ethics in Restaurant

Every business hasits own some code of ethics which they follow in order to behave ethically in the society. In the same way, restaurants also follow some code of ethics for meeting their customer's needs and to increase their market share. People are moving towards those restaurants which have adopted ethical values and norms in their operations. McDonald's, KFC, Pizza hut, Nando's, subway and many other renowned restaurants of the world have also some rules and regulations which help them in performing ethically (Thompson, ...