False advertising relates to deceiving the consumers via making false claims as to the working of the products. It aims to bilk the customers of their money. On the other hand, product disparagement occurs when a third-party, usually another businessperson such as a competitor, disparages the products under the tort of disparagement of goods or slander of the title, whereby the other person will make false statements of the quality of the product or about the businessperson's title to goods. Consequently, people will refrain from dealing with this affected businessperson and, accordingly, will not buy the product (“US ...