E-COMMERCE

Boohoo.com



Boohoo.com

Introduction

Electronic commerce (e-commerce) is generally defined to encompass any commercial activity that uses the transmission of electronic data to facilitate buying and selling. E-commerce therefore spans a wide variety of industries, not only those trading in tangible goods (as traditional brick-and-mortar storefronts do) but also those brokering the transfer of intangible ownership rights. It also uses a wide variety of technologies, ranging from the simple buying and selling of products using electronic mail to more complex inventory-tracking systems that automatically replenish stock based on sales.

Analysis of the Company

The e-commerce B2B website I have taken to discuss in this paper ...