D & G Solutions, LLC

Executive Summary

D & G Solutions will be a limited liability company located in Parkland, USA. It will provide web based solutions to real estate businesses and agencies in the US region. Business plan identifies financial plan outlay for the strat-up requirements with brief description of products and services, customers and marketing strategies to achieve business objectives.

The products and services offered to clients and customers meet international standards of quality and the recruitment of skilled personnel ensures achievement of company mission. Time frame for project initiation is estimated to be two years. The initial investment outlay of this business will be $150,000 and it is expected to increase according to the market condition and future prospects of the business (Bangs, 2002). Business Plan

Start-up Summary

The major sources of funding will be comprised of bank loans and the seed investment made by shareholders. The initial amount of loan is estimated to be $90, 000 from bank to set up the business in operation.

Start-up Requirements

Legal

$5, 000

Premise renovation

$12, 000

Expensed equipment

$4, 000

Rent of the Office Premise

$20, 000

Total Start-up Expenses

$4, 000

Cash Required

$3, 000

Personnel Expense

$2, 000

Total Requirements

$150, 000

Products & Services

The company is a coslutant and web based solution provider to the real estate companies and businesses. Its products are comprised of innovative and advanced technology based solutions that will assist clients in finding resolution to their real estate queries and issues. All products are web based that are designed to cater the needs of varied range of customers.

The company will be providing marketing services and web designing online, virtual assistance and marketing kits for websites. The company is ambitious to add value to its products and services and expand the business by capturing new markets of the region (Blackwell, 2011).

Customers

The target audience of the comapy is the real estate companies accompanied with brokers, agents, flat fee and mobile websites. The company will be emphasisng on the online customers and clients who look for convenient virtual services and assistance such as feasible tools of browsing, MLS solutions, convenient mode of payment, and features that are yet to be explored in accordance with the extensive database of our clients and customers (Covello & Hazelgren, 2006).

Marketing

D & G will represent the extensive network of its targeted homebuyers, hoemsellers and relocation clientele. Promotion of company and its services will be done by corporate brokers who have specifically been hired for the task. They will be engaged in door to door distribution of real estate book and brouchers of organizational program. Marketing strategy will be focused on designing a USP of the offered products that will create product differentiation in the market. Preference strategy will be implemented to help develop the brand image of the company that will strive to achieve the optimum quality and customer satisfaction. Marketing analysis will be conducted on semi annual basis to review company performance, changes in the environment and competitors' marketing strategies (Covello & Hazelgren, 2006).

Management Team

The management team of organization will be designed in three business layers with top corporate ...