CHIA PET PAPER

Learning Team Deliverable: Chia Pet Paper

Learning Team Deliverable: Chia Pet Paper

Introduction

Chia Pet is the registered trademark that belong to the Joseph Enterprises, originator and manufacturer of Chia Pet. Product was first used on 1977. This paper analyzes the cause of Chia Pet sale increase in the holiday season and its product life cycle stage. In later part, we as a team suggest 10 Chia Pet products to increase business sales.

Discussion

Success of Chia Pet

Joe Pedott is the marketing genius that behind the Chia Pet. Pedott had a vision to see that the Chia Pet had potential to be one of ...