Changing Product Composition

Changing Product Composition

The composition of products and services usually referred to as package, comprises of both core and supporting products and services. Core goods or services are the fundamental to any package, while supporting goods or services enhance the core. Customer support falls in the area of this supporting service.

Since the product design influences both the amount of support necessary and the means by which it is delivered, evaluating the customer support requirements at the beginning of the design stage will help in designing of these core and supporting products and services. For example, decisions taken at the design ...