Case Study

Conclusion

Martha Stewart after serving her five months of prison, her company came back to profitability. She returned to her magazine and home decorating. In 2006, the SEC agreed to settle the related civil suit against Stewart under which she agreed not to serve for five years as a CEO of any public company and she also paid a $30,000 fine.

She also returned to the daily TV Show, the Martha Stewart show and added another show, the Apprentice which received poor ratings. Currently her stock is worth about $3.77. She has gained her popularity back. To me it looks like ...