BUSINESS PLAN - ABI LOGISTICS PVT LTD

Business Plan - ABI Logistics Pvt Ltd

Table of Contents

Executive Summary1

Business Opportunity1

Business Plan2

Business Description2

Company Background2

Services Offered3

Outlook3

Current Industry Performance4

Life Cycle5

Major Markets6

Manufacturing7

Wholesalers and retailers7

Transportation sector7

Private vehicles8

Competition8

Concentration of Market Share8

Key Success Factors9

Marketing of differentiated products9

Ability to quickly adopt new technology9

Ability to provide goods and services in diverse locations9

Effective quality control9

Proximity to key markets9

Access to multiskilled and flexible workforce10

Barriers to Entry10

Marketing Plan11

Segmentation12

Target Market14

Financial Plan14

Conclusion16

Business Plan - ABI Logistics Pvt Ltd

Executive Summary

Logistics deals with the organization, management, deployment, and optimization of processes of goods, information, energy, money and the flow of people along the value chain and the supply chain. It refers to the set of means and methods to carry out the organization of a company, or service, especially distribution. In business there are many definitions of term logistics, which has evolved from military logistics to the contemporary concept of art and technology that deals with the organization of the flow of goods, energy and information.

Research says that there is a consistent trend of companies to outsource their distribution to third part logistics companies. This increase in demand poses an opportunity for the entrepreneurs to come up with new ventures in this industry. The paper presents a business plan of ABI Logistics Ltd. The business plan entails detailed reason for the venture, industry analysis and comprehensive marketing plan based on the analysis. In the end, the paper entails the expenses that need to be incurred for the business venture.



Business Opportunity

Business logistics solutions have come a long way since the utilization of the postal system for business purposes during the Industrial Revolution. Its importance in achieving company goals of efficiency and profitability for the current corporate industries as well as several others can be pointed out as an evidence of the evolution of business logistics in the past years. During the peacetime era shortly, right after the Second World War marked for the emergence of various forms of businesses and thereby increasing as well the need for faster and efficient logistics solutions that will satisfy the needs of these emerging industries. This signaled the surfacing of companies that specifically provide business logistics solutions with the primary goal of enabling companies meet their respective corporate objectives and thereby creating a particular industry in itself (Grant, 2012).

Business Plan

Business Description

The fundamental mission of the ABI Logistics Ltd is to place the products suited (goods and services) in the right place at the right time and in the desired conditions, contributing as much as possible to the profitability of the firm. Logistics aims at meeting the demand in the best conditions of service, cost and quality. It manages the resources necessary to achieve this goal (surfaces, means of transport, computer) and mobilizes both human resources as financial adequacy (Porter 2008, 1-6).

The motive is to ensuring quality of service, i.e. compliance with the requirements of the clients, giving a competitive advantage to the company. Currently logistics managers are members of the management boards of companies and report to ...