BUSINESS OPERATIONS AND SYSTEM

The Clean Brite Company (CBC) Ltd

[Institution Name]

The Clean Brite Company (CBC) Ltd

Introduction

This document is developed in the study for analyzing end-user service providing company. The Clean Brite Company (CBC) Ltd. is cleaning products buyer and seller offering extensive range of cleaning products to various business sectors and planning to serve them for domestic use.

The case study discusses the organizational structure and environment of the company in which it operates the reasons for developing the end-user service, Home Sector Order Processing System, and importance of querying an order and use of e-media.

The paper revolves around the basic concept of business operations and systems. The implementation of automated business processes enables the company to achieve greater market share and higher profit margins.

Background

The Clean Brite Company (CBC) Ltd. has been in operation since 1982. It is a supplier of cleaning products to different business sectors like food processing industries, hotels, catering organisations, hospitals and public organisations such as leisure centres and schools. They do not manufacture the products rather purchase them, re-pack and sell the products to customers.

Over the years, the company has grown, and it has a loyal customer base. In 2005, CBC bought out its main rival, Scrubaway Allbright Ltd (SAL), and began to merge operations. This merger involved streamlining operations and reducing the workforce where necessary. Today, CBC is the leading supplier of cleaning products to UK industries and has an annual turnover of £30 million.

Organizational Structure and Environment

The company is operating in a stable environment with the competitive edge of serving customer of different sectors. Supplying different products to different sectors, The Clean Brite Company, has developed separate management team to cater the needs of each sector. The demand of products for cleaning purpose is not affected by the inflation or political conditions of the country and all the business sectors will continue using them as a part of their own business routine. As we all know, hospitality industry and hospitals usually require cleanliness in the environment and cannot quit using such products.

The design of the organizational structure of The Clean Brite Company (CBC) Ltd. is in a decentralized form to meet the requirements of multiple customers. Not all products fit into the requirement of all sectors; thus, specific attention is given to each customer in order to completely utilize the potential market. The needs of each of the different sectors serviced by The Clean Brite Company are very different, and each sector is, therefore, treated entirely separately from the others.

The decentralized structure enables the company to empower the employees with more control over their work and everyone can manage their work as a part of the team and collectively contribute to the progress of the company.

Using the Soft Systems Methods by analysing the CBS environment and modelling the findings of the Senior Business Analyst at CBC, the Rich Picture technique explains the relationship and flow of work of the real world and the system thinking. The problem or the need of the situation is assessed and ...