Business Model for WalMart and IBM

Business Model for WalMart and IBM

WalMart Business Model

The WalMart decided to have an extra button on online purchase process. The ability to buy online and pay in store opens the e-commerce industry at large has no credit cards. The customer program that launched Walmart is something that other companies should emulate, especially in the retail sector. The company enabled a button that enables online purchases can be paid at the nearest store. What Walmart is no other way to pay for merchandise, therefore, it is strategically more. And there are three reasons for this:

Check windows, but online; it is very common appliance business or technology become mere windows for the intelligent consumer to see the products, try them, and then buy the cheapest place online. Walmart puts this phenomenon head, returning to its rightful place retail business chain. For example, if a person decides to buy online Diver when paying at the store can also test whether the size is correct or if the color is to your liking (Richardson, 2008). This gives you the ability to continue trading when selling the product pay, offering accessories at special prices to complement what the customer bought online.

The real value of money, when people pay online generally lose the value of money. Not the same transfer $ 300 for a pair of shoes to pay with cash at the store. It has another value in the minds of people, another weight, another cost. This could increase the expectations of buyers to pay when the product but also provide a new link between the buyer and online retail business. If Walmart can forge a new relationship with its customers, is bad news for the competition.

An unexpected consequence: protects customers from the danger of debt, it is related to ...