BARCLAYS BANK

Barclays Economics and Marketing Studies

Executive Summary

The paper discuss about the performance and market and economic analysis of Barclays bank in United Kingdom. In the summer of 2012 the bank was at the centre of a major scandal when it became known that its employees knowingly participated in a scheme the size distortion LIBOR in order to optimize profits. The ultimate objective of Barclays' strategy is to create and deliver long-term sustainable shareholder value. They fulfil our purpose by delivering the fundamental functions of a bank to our customers. Barclays are focusing on the customer's requirement and designing solutions that are best suited for their requirements. The customers can actually conduct their daily banking activities with Barclays Classic-current account, thus providing the flexibility and convenience. They do this through an integrated universal banking model which they believe is the best model through which to build strong and stable relationships with their customers, employees and suppliers to deliver operational excellence; managing risks appropriately; and allocate scarce resources, including capital, efficiently. The reduction in the reputation of the banking industry is also a big threat for it as no new customer wants to join with them. In the global financial market there is a risk of fluctuation in foreign exchange. It fundamentally can be utilized to display how much a business is profiting for its assets, or how much it is mislaying for its liabilities.

Barclays Economics

Introduction

The banking system is characterized by the existence of three types of banks: private banks that they are among major international banks such as Deutsche Bank, banks, public law which include the 500 savings banks and central banks of the Member States and cooperative banks which include some 1,200 banks and credit unions Popular Agricultural and two central institutions. The largest market share (45%) returned to the banking sector of public law. It is followed by the private banking sector (42%) and cooperative banks sector (13%). In total, the German banking landscape was before the crisis erupting most in Europe, with 2,000 local and regional banks and some major international banks (Werdigier, 2007, pp 665-678).

Britain is in leading position since the seventeenth century to the importance of its banking system, and still remains one of the financial centers of London where, in fact, all commercial banks are represented prestige. With the exception of the Bank of England, the first British banks were privately owned. The bank failures were not uncommon, so that, in the early nineteenth century, the rise of bank equity was encouraged, because they were seen as a means of stabilizing the sector.

The UK banking sector finally focused around five major international corporations (HSBC, RBS, Lloyds TSB, Barclays) who were able to reorganize early, in favor of demutualization movement initiated in the mid 1980s. UK institutions are focused on outreach activities such as banking or retail lending to SMEs. Some have diversified depending on the model of universal banking (HSBC, Barclays). Foreign banks, including U.S. banks are also strongly present in the investment ...