ASSIGNMENT 2

Assignment 2

Assignment 2

It is said that common pitfalls encompass poor market investigation, a poor comprehending of comparable situation in the foreign market, a malfunction to customize the merchandise proposing to the desires of foreign customers, need of an productive circulation program, a badly performed promotional crusade, and difficulties protecting financing.

Aside from these difficulties, there are some pitfalls that exporters often face. According to Daniels (et al 2006), these are; (1) malfunction to get trained trade items therapy, (2) insufficient firm promise by peak administration, (3) insufficient care in choosing overseas agencies or vendors, (4) neglecting the trade items enterprise, and ...